The features of CRM systems for travel agencies
Every travel agency needs a CRM. Working with clients will be much easier. In addition to reports and customer segmentation, the system controls document flow, selects the best offers, and helps to maintain a loyalty program. It combines the information of partners – airlines, hotels and others. Due to this, the manager can quickly make an offer to the client.
The tourism niche is highly competitive, so the right sales funnel, the implementation of a loyalty program, advertising and tools for working with potential customers are important. CRM system for tourism includes the necessary set of tools for working with managers, partners, clients, and accounting.
Sales control
CRM system for tourism allows you to control sales, track conversion, and determine the best destinations. The system tracks employee performance provides customer data, forms a target audience, compares sales over different periods, and performs a host of other tasks that help improve sales.
Management of the company
The owner receives a convenient tool for controlling business processes, many of which are easy to automate. Changing the status of an order, auto-filling fields, implementing individual loyalty programs, processing applications, automatic mailing to customers and reminders simplify company management.
Reports
CRM for travel agencies has extensive analytics capabilities and collects detailed reports. Among them, accounting for all financial transactions, sales analytics for specific countries, tools for creating a sales funnel, and tracking the company’s growth dynamics. There is also data on customers, the reasons for their refusals, the demand for services and other reports. Everything is collected in a convenient interface and allows for detailed analytics.
Marketing
Thanks to detailed reports and a large number of tools for working with marketing, it is easy to scale your business and expand your company’s capabilities. Marketing tools include sending notifications and special offers, loyalty programs, branding, mobile applications for customers, integration with various systems, and so on.
Document flow
CRM system for a travel agency includes a complete package of documents with the ability to auto-complete. It is easy to upload your contracts, booking sheets, travel guides, annexes to contracts and other documents necessary for the operation of the company.
These are not all the features and benefits of CRM for a travel agency. With a custom system, it’s easy to create your own powerful tools to improve your company’s bottom line, scale it up, and automate workflows.
Individual CRM for tourism is a powerful tool that allows you to automate business processes, streamline and simplify the work of employees, maintain a detailed report and control each transaction. Here are some reasons why a customized solution is better and more efficient than off-the-shelf systems:
- excellent security, the base is extremely difficult to hack or steal;
- good user-friendly design that allows employees to quickly understand the functionality;
- implementation of only those tools that the company needs, no extra functions that will have to be overpaid for;
- introduction of individual tools for solving company problems;
- a unique development based on a preliminary analysis of business processes;
- integration with any third-party services.
